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pageStart

pageStart · Not mentioned by Google

Appears in

What is it?

The page number where a published work begins within a larger volume or issue. This property marks the first page of an article, chapter, or section as it appears in the original print or PDF pagination.

Why this matters for AEO

When an AI engine answers "find the Carlyle FRBR article in Library Resources & Technical Services," it can return the exact starting page alongside the title and volume. Structured page numbers turn a vague citation into a pinpoint reference that users can verify against a physical or digital copy.

What the specs say

Schema.org: Integer, Text. The page on which the work starts; for example "135" or "xiii". schema.org/pageStart

Google: Not mentioned. No dedicated Google structured data page exists for ScholarlyArticle.

How to find your value

  • Journal PDF — Footer or header of the first page of the article
  • DOI metadata — CrossRef API response for the article DOI
  • Publisher website — Article landing page citation block
  • BibTeX export — The pages field (e.g., pages = {264--273})

Format and code

The value is either an integer or a text string (for Roman numerals).

{
  "@context": "https://schema.org",
  "@type": "ScholarlyArticle",
  "name": "Understanding FRBR as a Conceptual Model",
  "author": "Carlyle, Allyson.",
  "pageStart": "264",
  "pageEnd": "273"
}

Webflow implementation

Static pages

Add the starting page in the JSON-LD script block in Page Settings > Custom Code:

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "ScholarlyArticle",
  "name": "Article Title",
  "pageStart": "264",
  "pageEnd": "273"
}
</script>

CMS template pages

Create a plain text field in your CMS collection for pageStart. Reference it dynamically in the JSON-LD embed.

In Schema HQ

Schema pulls pageStart from CMS fields and pageEnd automatically when the ScholarlyArticle type is selected.

Real examples

Schema.org official example:

{
  "@type": "ScholarlyArticle",
  "description": "The library catalog as a catalog of works...",
  "sameAs": "https://doi.org/10.1080/01639374.2012.682254",
  "pageEnd": "368",
  "pageStart": "360",
  "name": "Be Careful What You Wish For: FRBR, Some Lacunae, A Review",
  "author": "Smiraglia, Richard P."
}

Taylor & Francis:

{
  "@type": "ScholarlyArticle",
  "author": "Carlyle, Allyson.",
  "name": "Understanding FRBR as a Conceptual Model: FRBR and the Bibliographic Universe",
  "pageEnd": "273",
  "pageStart": "264"
}

Related fields

FAQ

Does pageStart accept Roman numerals?

Yes. The property accepts Integer or Text values. Use text strings like "xiii" for front matter that uses Roman numeral pagination.

Is pageStart required for ScholarlyArticle?

No. Google does not have structured data documentation for ScholarlyArticle, and schema.org lists it as an optional property. However, including page numbers makes citations more useful for both humans and machines.

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