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Vancouver, Canada
Electrochromism
IOT product companies
Website design
Webflow development
Ynvisible, based in Vancouver, Canada creates products utilizing innovative and eco-friendly message display technology called electrochromism. When Ynvisible began taking steps to grow its business, it realized it had a website messaging problem.
Ynvisible turned to Karpi Design Studio to improve the effectiveness of their website so that more visitors could be converted into leads and sales.
Old Ynvisible homepage
New Ynvisible homepage
We beleive getting to an end goal successfully means breaking that down into smaller actionable steps. We split this project into 4 key steps.
Karlsson built the company’s original website himself using Webflow.com. “I have a slight background in web development, but I’m not a professional,” he said.
Karpi Design Studio was chosen for their advanced skill in creating websites with Webflow. The Webflow platform is known for it’s ability to create high performance sites. This translates into more website traffic, more conversions and a better user experience. Maintenance is easier too thanks to on-page editing capabilities.
Our re-imagined website is created to look amazing on all devices. We test thoroughly to ensure that it’s a great experience regardless of the screen size.
We brough the site to life by adding subtle animation and interactions throughout, along with videos of the product and the process.
Optimizing page load speed is a priority for us when creating a new website. For a great user experience it needs to be fast. This site loads in under 1 second as it’s hosted on the lightining fast Webflow CMS.
We specialise in profit generating websites that tell your story, increase your conversions and educate your audience. Reach out to the team today to discuss your project with us.
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Vancouver, Canada
Electrotechnology
Printed electronics
Clean tech
A multinational public company quoted stock exchanges in Canada, USA, and Germany. Multiple subsidiaries in Sweden, Portugal, and Germany.
Their website could not explain the company's value to potential clients or investors.
We re-did their messaging and interviewed sales reps to know what information their customers were asking for. We streamlined their offer that is tailored to the engineer and decision-makers of the buyer persona. We developed the website in Webflow
Lead quality improved significantly, so they can focus on developing B2B relations with people that will significantly impact their revenues. With this client was: Work less and make more in action.
How we achieved it
We used storytelling to rebuild the structure of the website and changed messaging.
We handled the most common objections the prospects had before they even came to say them.
Technical build according to the most modern frameworks, accessible and responsive. Speed load is also very important with technical SEO, and we have to give that performance away if we wanted to add videos. It is a trade-off between SEO and Conversions.
The unforgettable and attractive brand will stay in the memory of people around the world. How Ynvisible looks on tradeshows with their super modern design compared to their peers with design from the 90s.
Coming to the old website, the customer did not know the value proposition.
Immediately after the load, visitors will identify what the company can do for them.