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Summit Coverages
"Very happy with the process & results! Pavel is a skilled developer and designer."
Date
2022
Website
summitcoverages.com
About the project
Karpi Studio partnered with a high-end insurance brokerage in Brooklyn to deliver a complete website redesign focused on premium positioning and clarity. The key challenge: presenting their full insurance portfolio without relying on overused, generic stock imagery.
The client was clear:
“The images used for insurance online are terrible. I don’t want to use them.”
Our Approach:
- Visual Direction: We refreshed their logo, defined a refined color palette, and initially explored an illustration-driven concept.
- Strategic Pivot: We introduced the client to a premium photobank and curated high-end visuals that elevated the brand and gave the website a polished, trustworthy presence.
- Bonus Value: To ensure consistency across platforms, we also designed a custom LinkedIn banner at no extra charge.
The result: A sharp, conversion-ready site that positions the brokerage as a top-tier, client-focused firm ready to lead in their market.
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"Very happy with the process & results! Pavel is a skilled developer and designer. It was apparent throughout the process that he has a standard for the work delivered. He was able to bring insight and new ideas to the project. His team is skilled at design. He had the desire to collaborate with the others to see that the project would be successful. The timeline was stuck to and he was proactive in seeing the project move forward. Overall we were very happy with the end result and would recommend him to others. We will definitely be using him for future updates and projects."