Blueberry Pediatrics

Series A telemedicine backed by YCombinator

CRO
Atomic Webflow System
Design
Speed Optimization

Conversion increase

+144%
lift in homepage-to-signup conversion

Final signup completions

+51%
reducing CAC across all inbound channels.

Speed to Market

-90%
by enabling marketing team to build and launch their own pages

About the project

Y Combinator-backed Telehealth Startup

Blueberry Pediatrics came to us with a clear problem: a slow, underperforming website and high technical debt that blocked marketing agility. We restructured the entire site into atomic Webflow components, optimized loading speed, and updated the blog's typography for better readability. Bounce rate dropped by 10% instantly. More importantly, we empowered their team to launch high-converting landing pages in hours instead of weeks—no dev tickets, no delays, full marketing control.


Jared Flamm
VP Marketing, Blueberry Pediatrics
“Pavel is a consummate professional, he was a pleasure to work with and really helped improve our website. He's a master at Webflow always going above and beyond and ensuring everything is on time. He is always up on the latest UX and WebFlow trends and brings that into his work! Would recommend 10/10!”