Recources

Webflow
A.I.
10
MIN
AI and Webflow: What Actually Matters for B2B Teams Building Revenue-Focused Sites
Webflow now has native AI for design, code generation, schema markup, and SEO audits. Here is what B2B teams should actually use, what to skip, and how AI fits into a revenue-focused Webflow workflow.
Webflow
10
MIN
Webflow CMS: How B2B Teams Build Content Systems That Actually Drive Revenue
Webflow CMS handles 1M+ items, nested collections, headless APIs, and dynamic schema. Learn how B2B teams use it to drive revenue, not just manage blogs.
Startup
3
MIN
How Your Startup Website Influences VC Due Diligence
VCs visit your website before your pitch deck. Most founders treat their site as an afterthought, but investors use it to assess execution strength, market understanding, and go-to-market capability. Here's what actually matters when your website becomes part of VC due diligence, and how to build a site that closes the credibility gap before the meeting starts.
Design
7
MIN
Traditional Agency vs Karpi Studio
Most agencies sell beautiful websites. Karpi builds revenue engines with CRO and AEO. See how the two models compare.
AEO
MIN
Webflow AEO: Guide to Webflow Answer Engine Optimization
Search behavior is shifting. Users are no longer just clicking ten blue links; they are asking complex questions and expecting direct answers. For B2B SaaS companies, this means your strategy must evolve beyond traditional SEO. This brings us to Webflow answer engine optimization. This approach ensures your website feeds clear, structured data to AI models like ChatGPT, Perplexity, and Google Gemini. If your content is hard for machines to understand, you lose visibility. This guide explains how to prepare your Webflow site for the future of search.
AEO
5
MIN
Webflow AEO: I asked an AEO expert how to get AI to notice my Website
Search is shifting to AI. Expert Sofian Bettayeb explains how to adapt: ensure technical access, answer niche questions deeply, and build real authority. Don't buy expensive tools,stick to manual testing and old-school metrics to track if ChatGPT actually recommends you.
News
2
MIN
‍Karpi Studio in 2026: Our Focus on Results
Karpi Studio is pivoting to Conversion Rate Optimization (CRO) in 2026. We use Webflow Optimize to help businesses turn existing traffic into revenue. Move beyond static brochures—our team tests and refines your site to lower acquisition costs. Learn how we make your Webflow site work harder.
Webflow
Tutorials
CRO
4
MIN
Webflow CRO: How to set up an smart web optimization
This tutorial provides a 5-step roadmap for utilizing **Webflow Optimize** for high-impact **A/B testing** to boost Conversion Rate Optimization (**CRO**). The process starts with generating and validating test ideas, such as changing a CTA or headline. Next, you create a new test (Traditional or AI-Optimize) and define your variations. Step three involves allocating traffic to these variations, followed by enabling tracking and launching the test. Finally, you review the results for statistical significance to declare a winner, with an option for advanced personalization using AI optimization.
Tutorials
Webflow
CRO
6
MIN
Webflow CRO: The 4 steps CRO plan in 2026
CRO tutorial in 2026: Conversion Rate Optimization (CRO) is vital for ROI as Customer Acquisition Costs (CAC) rise. This simple guide covers the Conversion Rate Formula, the 4-Step CRO Action Plan (Analyze Funnel, Test), and smart strategies like A/B Testing and optimizing CTAs/Forms.
Webflow
AEO
News
2
MIN
Webflow AEO: The future of AEO is now in the hands of webflow
The rise of AI search, which synthesizes answers and reduces organic click-through rates by up to 35%, necessitates a shift from traditional SEO to **Answer Engine Optimization (AEO)**, a mission-critical strategy focused on becoming the definitive source cited by AI tools like Google AI and ChatGPT. To help marketers navigate this "seismic shift," the **Webflow AEO Maturity Model** provides an actionable framework structured across four core categories—Content, Technical, Authority, and Measurement—each detailing five levels of organizational maturity. This model guides the AEO journey by focusing on Content (moving from keywords to personalized question clusters), Technical Excellence (building high-performing sites with clean, LLM-ready code), Building Authority (earning trust through thought leadership and widespread positive mentions), and Performance Measurement (using real-time analytics). Ultimately, the goal of adopting Webflow's platform and the AEO model is to strategically position the brand so that AI is *telling its story* based on optimized content, rather than writing the story *for* it, thereby accelerating digital performance in the AI-first search landscape.
News
Webflow
AEO
3
MIN
Webflow AEO: AI Website Readiness in 2026 (challenges, opportunities, and a roadmap for SEO and AEO success)
AI Website Readiness 2026 is urgent. Technical challenges (73% face issues) and legacy systems threaten AI for marketing success. To win the AI race and master AEO/SEO, companies must adopt an AI-ready roadmap: investing in trained staff and AI-ready platforms.
Startup
3
MIN
How to choose a marketing agency: The 3 pillars of a successful partnership
Choosing a marketing agency requires focusing on the 3 Pillars: People, Process, and Partnership. The People factor means selecting data-driven partners over cheap "pixel pushers" for guaranteed outcomes. Process demands a transparent, timely workflow and open communication. Finally, a true Partnership ensures a long-term, mutually beneficial commitment, unlike agencies just seeking a quick fee. This successful agency format is key to securing your ROI.
Webflow
CRO
Tutorials
3
MIN
Webflow CRO: How to enable CRO with Webflow Optimize tutorial
Webflow Optimize for CRO: Learn how to move beyond static sites using A/B testing, segmentation, and machine learning to achieve hyper-personalization. Leverage Google Analytics data to identify friction points and build a robust optimization strategy that drives maximum conversion and ROI.
News
CRO
2
MIN
Webflow CRO: What is Structured A/B testing
Structured A/B testing is a crucial, data-driven approach for designers and marketers. It moves beyond random testing by centering on user-focused hypotheses to understand visitor friction and motivation. This iterative process, supported by tools like Webflow Optimize, involves constantly testing variations, learning from results, and strategically prioritizing experiments to fix conversion bottlenecks and drive real business results.
Webflow
AEO
2
MIN
Webflow AEO: Meet your new teammate, The Webflow AI Assistant 
Webflow AI Assistant streamlines web development with game-changing features. It offers AI-powered code generation for custom apps and components, and AI for Optimization and SEO that instantly suggests better copy and guides fixes for missing meta tags and other issues. A standout feature, AI-Powered Wireframing, transforms a sketch into a fully editable webpage, significantly speeding up the design process.
Webflow
2
MIN
Boost your bottom line: How Webflow drives significant ROI for modern enterprises
A recent Forrester Total Economic Impact™ study provides a powerful financial case for Webflow, demonstrating a 332% ROI over three years for a typical enterprise. The platform achieves this by dramatically accelerating time-to-market, increasing profitability through customer acquisition, and boosting operational efficiency. By empowering non-technical teams and streamlining workflows, Webflow is presented as a strategic solution for modern businesses seeking tangible results and significant cost savings.
Webflow
2 min
MIN
Connecting marketing and development with Webflow page building
In the high-speed world of digital marketing, social media campaigns can't wait. They demand a landing page now, one that's perfectly tailored to a fleeting trend. But for many companies, this is a major chokepoint. Marketing needs it fast, while the dev team is already swamped with core website projects. This constant conflict slows everything down. Our solution with Webflow breaks down this barrier, creating a unified system where your teams can finally work together to get campaigns live faster than ever before.
Tutorials
2 min
MIN
Don't Let Your Website Disappear: A Quick Guide to Updating Your Webflow DNS
Webflow is upgrading its hosting infrastructure to provide better performance, reliability, and security for your website. To avoid any publishing disruptions. The process can be done either automatically with Webflow's help or manually by updating specific A and CNAME records with your DNS provider.
MIN
Karpi Studio Becomes Premium Webflow Enterprise Partner
By being a Webflow Enterprise Partner, Karpi Studio benefits from priority support allowing issues to be resolved faster helping their clients’ avoid disruptions. They gain access to the latest technological advancements to keep clients ahead in the fast changing digital world. What's more, the agency works with a global network of industry-certified experts in all branding and marketing fields.
Tutorials
Webflow
5
MIN
Element Glitch tutorial Webflow
This article outlines how to create the glitch effect on hover seen on our Karpi Studio client West Stringfellow' website at: https://we.st/ Homepage, when hovering over the rocket and VR head.
Tutorials
Webflow
4
MIN
How to create a Marquee
Today we will create an infinite vertical text component, sometimes called a ‘marquee.' Although we can display any content we want, a marquee is commonly used to display information, bullet points, or even client testimonials. As opposed to static text, infinite scrolling text adds another dynamic to your Webflow website. It is the perfect thing to use when wanting to emphasize a specific piece of content or even just to add some life to your static website.
Tutorials
Webflow
5
MIN
How to animate a number with CountUp on Webflow
In today’s tutorial, we will animate a number counting up from zero. When the element scrolls into view, the number will count up from zero to your desired number.
Webflow
Tutorials
3
MIN
How to build a custom cursor on Webflow.
Admit it. When you land on a website with a custom cursor, your first thought is probably: wow, how did they do this? Well, today you’ll find out, and guess what? It is a lot easier than you think. If done right, a custom cursor can tie your design together while giving your users the feeling that they are experiencing something unique amongst the millions of websites.
Tutorials
3
MIN
How to give design feedback
Let's get your feedback concise and helpful to the team. 🎨 🤟
Webflow
6
MIN
Is Webflow Low Code?
Webflow is a popular no code website development tool with a visual canvas that allows you to create, build and publish responsive websites. Although Webflow is a low-code platform, it can still handle complex SEO projects, web apps, and eCommerce sites that require scalable customizations and additional security.
Webflow
Tutorials
5
MIN
Changing text animation in Webflow
In this tutorial, we will learn how to create changing text animation in Webflow. We will create a sentence in which first part will be static, and the second part will contain different words or phrases being typed in and out of the sentence.
Webflow
6
MIN
Is Webflow Worth Learning?
Webflow is worth learning for anyone who wants to use a relatively simple web development platform that’s still powerful enough to customize in numerous ways. It is also the perfect starting point for those who want to learn more technical web design and development skills on other platforms.
Webflow
10
MIN
Is Webflow Better Than Coding? The Honest Answer for B2B Teams
Webflow vs custom code is not an either/or question. Webflow wins on speed to market, CMS flexibility, and CRO tooling. Custom code wins on complex web apps and unique backends. The smartest B2B teams use both.
Webflow
Tutorials
7
MIN
Best way to create responsive vertical text in Webflow
In this tutorial, we will learn the best way to create a fully reponsive vertical text in Webflow!
Design
5
MIN
Web Design Patterns That Actually Drive Conversions
Design trends fade. Conversion-driven design patterns don't. Here are the web design choices that measurably impact revenue, backed by data.
14 min read
MIN
Webflow Pricing: Platform Plans, Project Costs, and What B2B Teams Actually Pay
Webflow platform plans cost $14 to $49 per month. The actual Webflow website costs five to six figures when you factor in design, CMS architecture, content migration, schema markup, and CRO-ready infrastructure. Here is where the money goes.
12 min read
MIN
Webflow MCP: What It Actually Does and How We Use It at Scale
Webflow's MCP server gives Claude direct access to your CMS, Designer, and site data. Here's the full tool surface, our production workflow for content and Webflow AEO, and the publishing velocity limits nobody talks about.
12 min read
MIN
Why WordPress to Webflow Content Migration Is More Complex Than You Think
880 blog posts, thousands of internal links, broken images, and schema gaps. Here's what content migration actually involves when you move WordPress content to Webflow at scale.
11
MIN
AI Website Builders vs Webflow: Who Should Use What (And Why Most B2B Teams Pick Wrong)
AI website builders are fast and cheap. They're also undifferentiated, impossible to optimize for conversion, and built for speed to launch, not speed to revenue. Here's who should use them and who should use Webflow instead.
12
MIN
Website Pre-Launch Checklist: What B2B Teams Miss Before Going Live
Most pre-launch checklists cover the basics. This one covers the layers that actually affect revenue: Core Web Vitals, AEO readiness, CRO validation, schema markup, and Webflow-specific launch settings.